{"id":4066,"date":"2026-02-26T16:18:03","date_gmt":"2026-02-26T15:18:03","guid":{"rendered":"https:\/\/brasserie.leplaza-cinema.ch\/histoire\/"},"modified":"2026-05-18T22:58:57","modified_gmt":"2026-05-18T20:58:57","slug":"our-story","status":"publish","type":"page","link":"https:\/\/brasserie.leplaza-cinema.ch\/en\/our-story\/","title":{"rendered":"History"},"content":{"rendered":"\n    <\/div>\n    <div class=\"hero-section-outer\">\n        <div class=\"hero-section parallax  content-pos-\"\n            id=\"block_4c383076c8204605c30ea0a84331bad0\"            style=\"\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"1080\" src=\"https:\/\/brasserie.leplaza-cinema.ch\/app\/uploads\/2026\/05\/brasserie-europe-histoire-plaza-1-1900x1080.jpg\" class=\"hero-section-img\" alt=\"B\u00e2timent du Mont-Blanc Centre \u00e0 Gen\u00e8ve en 1952.\" \/>\n            \n                            <div class=\"wp-block-group is-style-container-s no-border\">\n                    <div class=\"row content-pos-center\">\n                                                <div class=\"col-12  text-center\">\n                            \n                                                            <h1 class=\"hero-section-title text-white\">HISTORY<\/h1>\n                                                        \n                                                    <\/div>\n                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n    <div class=\"container\">\n    \n\n\n<div id=\"grandesalle\" class=\"wp-block-group is-style-container-s\">\n<h2 class=\"wp-block-heading has-text-align-center is-style-uppercase\">FROM CAF\u00c9 DE L\u2019EUROPE TO BRASSERIE EUROPE<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In Geneva\u2019s Saint-Gervais district, Brasserie Europe first opened its doors in the early 1950s, alongside the inauguration of the Plaza cinema and the Mont-Blanc Centre complex above it, which housed offices and commercial arcades. The name was a tribute to the original Caf\u00e9 de l\u2019Europe, which had stood on that very spot since the turn of the century, long before Genevan architect Marc J. Saugey constructed this post-war architectural jewel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Like the rest of the Saint-Gervais neighborhood, this corner of the city was once home to numerous artisanal workshops specializing in watchmaking, goldsmithing, and other precision crafts. Brasserie Europe later became Le Mandarin, a Chinese restaurant that some may still remember today.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can explore its history in greater depth in Elisabeth Chardon\u2019s excellent article for <em><a href=\"https:\/\/leplaza-cinema.ch\/wp-content\/uploads\/2024\/11\/cdj_52_plaza.pdf\" target=\"_blank\" rel=\"noopener\" title=\"La Couleur des jours\">La Couleur des jours<\/a><\/em>, where the author meticulously delves into the archives of the Saint-Gervais district.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-container-l\">\n    <\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>FROM CAF\u00c9 DE L\u2019EUROPE TO BRASSERIE EUROPE In Geneva\u2019s Saint-Gervais district, Brasserie Europe first opened its doors in the early 1950s, alongside the inauguration of the Plaza cinema and the Mont-Blanc Centre complex above it, which housed offices and commercial arcades. The name was a tribute to the original Caf\u00e9 de l\u2019Europe, which had stood [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":918,"parent":0,"menu_order":11,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"[]"},"class_list":["post-4066","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Discover the history of Brasserie Europe in Geneva, formerly the Caf\u00e9 de l&#039;Europe, at the heart of the Chantepoulet district and the future Plaza Centre Cin\u00e9ma.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/brasserie.leplaza-cinema.ch\/en\/our-story\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta 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